Hian Tjen’s ‘THE SEED’ Blossoms at Paris Fashion Week

The iconic brand unveiled its new couture collection at PFW, during a show hosted by Paris Fashion Air.

In a momentous return to his roots, Hian Tjen, the acclaimed Indonesian fashion designer, graced the fashion world with his latest creation, ‘THE SEED,’ at the prestigious Paris Fashion Air on September 30th, 2023, at the historic Maison de l’Amérique latine. Stepping back into the world of couture fashion, Hian Tjen’s collection harked back to his early days as a designer, channeling a sense of beauty and elegance that has marked his journey to the upper echelons of the fashion industry.

A Journey Remembered: ‘THE SEED’ Takes Root

Hian Tjen’s path through the fashion industry has been marked by innovation and creativity, leading to his status as a luminary in the Indonesian fashion scene. ‘THE SEED’ collection is a poignant reflection on his remarkable journey. “The idea of ‘THE SEED’ came to me when I revisited the moments that have shaped my career,” said Hian Tjen. “It’s like watching seeds grow into beautiful flora, and I am immensely grateful for where I am today.”

From Concept to Creation: The Essence of ‘THE SEED’

The ‘THE SEED’ collection is a testament to Hian Tjen’s creative prowess. It breathes life into his vision of seeds sprouting into a world of captivating flora. Each piece embodies modern construction, feminine elegance, and meticulous craftsmanship. The delicate flora featured in the collection is meticulously arranged and immortalized through exquisite embroidery techniques on the sheerest of materials, such as tulle.

Flora Unveiled: Tulle as the Canvas

Hian Tjen’s artistry shines through as meters of tulle are adorned with sprawling flora and foliage, creating enchanting motifs on the translucent fabric’s surface. The precision of the embroidery work ensures that the tulle remains smooth and unwrinkled. The color palette, featuring soft shades of purple, pink, olive green, white, gray, blue, and peach, echoes the subtle yet earthy hues found in nature. It’s a nod to the idea that even in the dust, nature reveals its vivid colors.

From 2D to 3D: A Floral Transformation

The flora embroidery doesn’t stop at two dimensions; it springs to life in 3D. Beyond tulle, this collection boasts exquisite fabrics of pleats, velvet, organza, and lace. Dresses take center stage, with corset-style bodices and voluminous gathered skirts composed of layers of tulle. Some skirts feature intricate rows of feathers, adding a touch of whimsy.

Beyond Clothing: Accessories by Rinaldy Yunardi

At the heart of this collection’s grandeur is the collaboration with renowned couture accessories designer Rinaldy Yunardi, a close friend and business partner of Hian Tjen. The accessories, crafted from gold metals, draw inspiration from the movements of flora and foliage. They bring a contemporary and sophisticated edge to the romantic, subtle, beautiful, and elegant impression that defines ‘THE SEED.’

Hian Tjen’s triumphant return to the couture stage in Paris showcased a designer who has honed his craft over a remarkable journey. The Collection not only pays homage to Hian Tjen’s past but also blooms as a testament to his enduring creativity, artistry, and commitment to crafting timeless elegance.

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